Blog Archives

August Personalization Roundup

By Dan Darnell in Recommendations on August 28, 2013

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August has shown us how retailers are preparing to capture a larger slice of the ever-important BTS and holiday pie. With e-commerce now growing beyond pre-recession levels, retailers want to capture shoppers as early as possible and keep them coming back for the holiday season.  Mobile online purchases continue to grow as well so retailers are using every tool in their grasp to gain an edge on their competitors. ... Read More »

June Personalization Round Up

By Dan Darnell in Featured, Personalization on June 28, 2012

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The Personalization Roundup is an ongoing blog series featuring the most evocative news, articles and blogs curated by Baynote each month highlighting the rapidly growing topic of web personalization. Over the last month we saw an uptick in articles examining the role of personalization in developing more targeted web search and social media strategies. From a former Microsoft director launching a personalized recommendation iPhone app ... Read More »