Blog Archives

Customer Engagement Report Shows Catalogs Still King

By Marti Tedesco in Retail on April 9, 2014

blog image

New York’s Madison Avenue was once the purveyor of class and taste, selling an aspirational state of mind, brand by brand.  Drink this, wear that, go here, drive this and you too can be beautiful, successful and smart!  Back in the day, marketers pushed brands to consumers via print, radio or TV.  Sears was the first retailer to launch a catalog (1896) in order to tap into rural American ... Read More »

Avoiding Holiday Masses and Still Finding Gifts I Love

By Jen Burns in Featured, Retail on December 17, 2013

blog image

Shopping during the holidays can be nice. It’s crisp, it’s busy, Christmas music plays over the loud speakers and there are giant sparkly trees everywhere with big red bows and ornaments. Some people love shopping at retail stores during the holidays, namely a friend of mine, whom I jokingly refer to as Cindy Lou from the Grinch Stole Christmas.  She loves it. Whereas, another friend tells me yesterday as ... Read More »