Blog Archives

A Merchant’s Metrics Playbook: Play #6

By Dan Darnell in Personalization on May 9, 2012

blog image

As part of our collaboration with Lauren Freedman of the e-tailing group, we have put together “A Merchant’s Metrics Playbook,” to guide retailers in their quest to embrace metrics across their organizations. The playbook looks at how merchants integrate metrics into their decision making process. We’ll reveal each of the nine strategies in this nine-part blog series ... Read More »