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Some Retailers Just Get It

By Marti Tedesco in Customer Experience, Retail on February 6, 2013

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Why is it that some retailers just get it and others don’t?  A recent blog highlighted a retailer that really gets it.  Brooks Brothers, a 194 year old brand appears to have been consistently clear on their mission of customer service throughout their history.  Yet here they are – taking their consistent, time-tested mission and applying new tools like personalization.  In the interview, ... Read More »