Blog Archives

The Rise of Apps

By Jen Burns in Retail on July 24, 2013

blog image

“There’s an app for that.” Yes, there certainly is and that truth hasn’t changed much in the past couple of years. Personally, I have apps for everything from tracking my food intake to playing Jumble to even meditation apps (I highly recommend these!) Purchasing via smart phone? The rise of apps has certainly not gone unnoticed. According to a recent report by Flurry, between ... Read More »

Retailer Apps are Dead on Arrival

By Dan Darnell in Mobile Commerce on March 13, 2012

blog image

News this week from Apple that more than 25 billion apps have been downloaded from its App Store would seem to promote the idea that apps are the way of the future. While this may be the case in a number of categories, for retailers the world of apps is a dead end. But, you say, apps are a great way for mobile and tablet users to engage. Unfortunately, ... Read More »