Overview
Bluefly.com, a premier online retailer of high-end fashion sold at a discount, uses Baynote to model a superior customer experience.
Bluefly needed to deliver interesting, relevant recommendations – not an easy feat given its 20,000+ product styles and 800-1,500 additions each week. Baynote’s continuous updating keeps up with these changes so shoppers find the latest fashion items they want.
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“With Baynote, our newest products were being recommended very frequently, and there was a triple-digit lift in sales from their recommendations.”
Solutions
Onsite Recommendations
Automatically identifies and recommends the most useful products and content for each customer.
Learn More »Results
48%
of Bluefly’s total orders influenced by Baynote solutions

12%
Increase in average order size
