Email Recommendations

Drive major gains in response rates and conversions.

Recommendations provide an important component to unlock the value of email marketing campaigns. By adding personalized Email Recommendations, you provide your customers a compelling reason to continue their shopping experience.

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Successful email campaigns start with the right content for your customers. Content that is based on demonstrated preferences rather than guesswork helps you drive significant gains in response rates and sales conversion.

Baynote Email Recommendations is an end-to-end solution for delivering relevant, targeted email to your customers. Based on Baynote's Collective Intelligence Platform™ (CIP™), you can ensure that your customers receive personalized, actionable emails based on what like-minded customers have decided is the most relevant.

Baynote customers who use Email Recommendations to provide relevant content have seen a 68% increase in user engagement.

Benefits

  • Segment email campaigns by customer intent
  • Personalize recommendations in transactional emails
  • Easily integrate with your email service provider and ecommerce system
  • Measure, test and optimize email marketing

Transactional Emails

Order Confirmation
Recommend accessory items or complementary items for each product in cart.

Cart Abandonment or Browse Session Abandonment
Send within 24 hours for optimal results; Recommend similar items; Use business rules to determine if up-sell can be done.

Shipping Confirmation
Recommend accessory items or popular items in same category.

Email Campaigns

Special Offers
Use Baynote product club customer list for segmentation.

Deal of the Day
Baynote recommends recent most popular items on your site.