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Social Search: Can Baynote Hit A Chord With Online Marketers?

September 07, 2006

“B2B marketers face unique search challenges, not only to select the best keywords and improve on organic rankings, but also to direct buyers to the information they need to make decisions and move closer to a purchase. Once you embed [Baynote] on a Web page, the data gathering and ranking happens automatically… marketers can focus on improving the content, message copy, and offers on popular pages.”

Source: http://blogs.forrester.com/marketing/2006/09/social_search_c.html