Category Archives: Personalization
Intent to Buy Cartoon #6: Abandonment
By Anurag Wadehra in Landing Page Optimization, Personalization on February 01, 2012This is the sixth in Baynote’s ten-part series of cartoons by award-winning cartoonist Tom Fishburne, titled “Intent to Buy”. We’ve received some great feedback from you on our cartoons, so please continue to let us know what you think! To say thanks for your input, we’ll send you a print signed by Tom if [...]
January Personalization Roundup
By Dan Darnell in Personalization on January 27, 2012The Personalization Roundup is an ongoing blog series featuring the most evocative news, articles and blogs curated by Baynote each month highlighting the rapidly growing topic of web personalization. For this month’s roundup, we’ve combed the web to once again bring you the latest and greatest on the personalization revolution.
January kicked off with a bang [...]Email and Search in a Buyer’s Dream
By Anurag Wadehra in Email Marketing, Engagement & Conversion, Personalization, Recommendations on January 24, 2012All channels considered, email and search are the two most widely ones used on the web. They are also two of the most heavily spammed. And for many retailers, some of the most misunderstood. (See our most recent cartoon: Email Offer) As you may know, over the holidays we conducted a shopping survey* to find [...]
The State of Mobile Phone vs. Tablet Shopping
By Anurag Wadehra in Email Marketing, Mobile Commerce, Personalization on January 20, 2012If you’ve joined us lately, you are aware that we’re running a series of blogs on our annual holiday shopping survey*. As the highest ranking year yet for online sales with over 35 billion in revenue, it’s understandable retailers are eager to find new ways to enhance the customer experience through technology. Mobile is [...]
The Future of M-commerce = The Tablet
By Anurag Wadehra in Mobile Commerce, Personalization, eCommerce on January 19, 2012As I mentioned in my last post introducing our 2nd Annual Holiday Online Shopping Experience Survey, we are doing a series of more detailed blogs on some of the study’s major themes.
First up: tablets.
When we received the initial results, one of the very first things that popped out at us was how many tablet owners [...]Intent to Buy Cartoon #5: Email Offer
By Anurag Wadehra in Email Marketing, Personalization, Recommendations on January 18, 2012This is the fifth in Baynote’s ten-part series of cartoons by award-winning cartoonist Tom Fishburne, titled “Intent to Buy”. We’ve received some great feedback from you on our cartoons, so please continue to let us know what you think! To say thanks for your input, we’ll send you a print signed by [...]
NRF Big Show 2012 – Day One Highlights from the Show Floor
By Brittany McFall in Events, Personalization, eCommerce on January 17, 2012The Baynote team is onsite at THE retail event of the year, The National Retail Federation’s Annual Big Show in New York City. Here’s a recap of today’s highlights from the Big Apple.
Hail to the Chief – Make that former Chief. Bill Clinton presented to a packed house this morning, providing his take on the current [...]Did Retailers Make the Grade? Baynote Presents Results of Its 2nd Annual Holiday Online Shopping Experience Survey
By Anurag Wadehra in Analysts & Guests, Engagement & Conversion, Personalization, Social Networks, eCommerce on January 12, 2012I’m excited to share results today from Baynote’s 2nd Annual Holiday Online Shopping Experience Survey. With so much hype around emerging channels, our survey shows online retailers which of them actually delivered the best online experience according to the shoppers themselves. We’ve also addressed the hype surrounding some of the most talked about topics in [...]
New Year, New Heights: My Predictions for Personalization in 2012
By Scott Brave in Personalization on January 11, 2012In 2011, we saw a real shift across the industry in perceptions surrounding personalization. What was considered a “nice to have” just a few years back is now a requirement for any successful online strategy. Yet while half of retailers think they’ve got personalization mastered, most of them are in fact approaching it in fundamentally [...]
Intent to Buy Cartoon #4: Email Deal
By Anurag Wadehra in Email Marketing, Personalization on January 05, 2012This is the fourth in Baynote’s ten-part series of cartoons by award-winning cartoonist Tom Fishburne, titled “Intent to Buy”. We’ve received some great feedback from you on our first three cartoons, so please continue to let us know what you think! To say thanks for your input, we’ll send you a print signed by [...]
