Category: Mobile Commerce

The State of Mobile Phone vs. Tablet Shopping

By Jen Burns in Featured, Mobile Commerce on January 20, 2012

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If you’ve joined us lately, you are aware that we’re running a series of blogs on our annual holiday shopping survey*. As the highest ranking year yet for online sales with over 35 billion in revenue, it’s understandable retailers are eager to find new ways to enhance the customer experience through technology. Mobile is at the top of many e-commerce executives’ lists. But where ... Read More »

Is the concept of multi-channel commerce moot?

By Jen Burns in eCommerce, Mobile Commerce on November 14, 2011

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On November 2, I attended Innovation Uncensored, an event hosted by Fast Company in San Francisco. While there were plenty of good talks, I was especially intrigued by the conversation between Fast Company editor Robert Safian and John Donahoe, President & CEO if eBay. The premise of the talk was centered around “reinventing a giant,” exploring how a signature ... Read More »

Forrester’s Top Five E-Commerce Trends Still Hold True

By Jen Burns in eCommerce, Mobile Commerce, Personalization, Social Network on July 15, 2011

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Last January Forrester published its “Five Retail eCommerce Trends To Watch In 2011”. Sucharita Mulpuru was Forrester’s lead analyst on the report, which Henry H. Harteveldt and Doug Roberge also contributed to. Now that we’re a little more than half way through the year, I thought it would be fun to look back at those trends and reflect on how ... Read More »