Category: Featured

Avoiding Holiday Masses and Still Finding Gifts I Love

By Jen Burns in Featured, Retail on December 17, 2013

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Shopping during the holidays can be nice. It’s crisp, it’s busy, Christmas music plays over the loud speakers and there are giant sparkly trees everywhere with big red bows and ornaments. Some people love shopping at retail stores during the holidays, namely a friend of mine, whom I jokingly refer to as Cindy Lou from the Grinch Stole Christmas.  She loves it. Whereas, another friend tells me yesterday as ... Read More »

Baynote Builds Bikes

By Richard Bakare in Featured, Our Culture on December 10, 2013

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The Turning Wheels for Kids – Big Bike Build is an annual event put on by the Turning Wheels for Kids Foundation. The goal of the organization has been to raise funds to purchase and grant bikes to needy kids all around the Bay area since 2003. This year Team Baynote participated in the Big Bike Build at the South Hall of Convention Center in San Jose.

November Personalization Round up

By Dan Darnell in Featured, Personalization on November 27, 2013

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Thanksgiving holds a special place in my heart since the holiday remains rooted in the spirit of family and community. To me, the holiday underscores just how much human connection remains an imperative in our larger technological pursuits. We often lose sight of the fact that a fundamental goal of technology is elevating the human experience.

The Changing Face of Retail

By Marti Tedesco in Customer Experience, Featured on November 25, 2013

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Previous Baynote blogs have noted the need for retailers to initiate their personalization strategy by first understanding who their customer really is.  Looking into the future, this will become even more important to the core of each retailers business. Why? Because there is a fundamental sea of change in retail happening right now, and the last 24 months have seen a massive acceleration of this change.

Amazon Gets Contextual and I Like It

By Dan Darnell in eCommerce, Featured, Recommendations on November 21, 2013

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Most people know about Amazon product recommendations for their homepage experience where the recommendations are personalized based on my browsing history and past purchases. We all know that this is a little strange when they continue to show you stuff that you have already purchased or are no longer interested in.

What is an API?

By Richard Bakare in Featured, Technology and Science on November 15, 2013

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Enhance Visitor Experience with Free Web Services Today people are constantly updating, posting and sharing videos, pictures and more. Yet with so many different areas of the internet to update, Facebook connect and others have simplified the log in process across other channels and websites. Actually some websites will only allow you to log in through those other partner channels.  How do these websites share information and talk ... Read More »

A New Take on Product Recommendations

By Susan Briggs in Featured, Recommendations on November 12, 2013

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This week, shoe retailer, Toms, took their one to one donation model to the next level by launching Tom’s Marketplace. This online store is designed to help other businesses who have a mission of improving peoples’ lives. It features over 200 products from 30 different companies and charities.

Baynote Introduces... Jim Madden

By Jen Burns in Featured, Our Culture on November 6, 2013

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Sales leadership is one of the most important assets to an organization. In order to be successful, it’s a critical to have a person who leads by example, understands the customers’ needs and is able to drive revenue by successfully solving those needs. A sales leader also has to motivate their sales team to do the same. Lucky for us, we found Jim and he is taking on this ... Read More »

Flash Mob Takes Over Downtown San Jose

By Jen Burns in Featured, Our Culture on November 1, 2013

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At 12 noon yesterday, the bells tolled and zombie after zombie dragged themselves over to McCormick and Schmick for a “not-so-seafoodie” feast! Weeks of practice went by where dedicated Baynoters practiced dancing to Thriller, in preparation to be a flash mob of zombies. (And it wasn’t until yesterday that I learned just how creepy the people I work with are! They hide it well.. ; )

October Personalization Round up

By Dan Darnell in Featured on October 28, 2013

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Since the advent of the internet, retail companies have been on a constant pursuit to expand and improve their eCommerce experience for shoppers. No company is achieving this goal more than the massive flotilla of eCommerce that is Amazon. Naturally, bigger ships make bigger targets and once-gilded brands are increasing the urgency of reaching the bar Amazon continuously raises. Major retailers–Wal-Mart and Staples, for example–are furiously enhancing their customer ... Read More »