I recently finished reading this month’s Wired magazine and I came across an interesting 1-page advertisement by Monster.com promoting 6sense search technology.
6Sense developed out of a 2008 acquisition of search technology company Trovix.  According to a Monster press release, “6Sense patented semantic search technology utilizes intuitive, concept based searching, with a human-like understanding of the [...]

The final installment in the 4-part series, “My Search Sucks,” discussing why search, well, sucks.
Over the past few weeks, we’ve explored how there are three key principles that explain why site search just doesn’t perform like we expect it to and what we can consider to help mitigate this.  So far, we’ve learned that:

The critical [...]

There are three key principles that explain why site search just doesn’t perform like we expect it to. Over the next few weeks, I’ll dive deeper into each issue surrounding traditional search and offer my insights and experiences to help you understand why your search sucks, and how you can improve it.

There are three key principles that explain why site search just doesn’t perform like we expect it to. Over the next few weeks, I’ll dive deeper into each issue surrounding traditional search and offer my insights and experiences to help you understand why your search sucks, and how you can improve it.

“My Search Sucks!” — we hear this from prospects more than any other complaint. Coming from consumer search experiences on the web with the likes of Google, Yahoo, and new entrant Bing, these frustrated employees wonder why they can’t get better search results on their company’s website and intranet.

Earlier today I came across a thought provoking blog post that compares internet search problems to those of enterprise search over at SharePoint Blogs. The biggest point that I took away from this post is that enterprise searchers on intranets often know exactly what they are looking for. In fact, they often know that [...]

I read a great primer on Social Search yesterday on the Rise to the Top Blog. While Social Search is often poised as a replacement of keyword based search, we prefer to take a less cannibalistic approach and position Baynote Social Search as a compliment to traditional keyword search as proven with our recent [...]

Our latest 90 second  webcast “trailer” as created by our Creative Czar Brian, is now available.  This is about the quickest way to “get” what Baynote means by Social Search and why it’s different.  And if you don’t believe us, listen to our customer Bill Skeet from Juniper Networks tell it like it is from [...]

Hats off to Brian for producing this cool trailer to our webinar Mob Marketing:  Manual Website Optimization FUGETABOUTIT!  If you’ve only got a minute, you’ll get the gist of the whole thesis of the webinar.
 
As we worked with Suresh Vittal of Forrester Research to put together the content, Jack, Suresh and I frequently hearkened [...]

At Online Marketing World, we’ve been speaking to many potential clients and partners and one thing that has really resonated is the move from demographic based behavioral targeting to contextual targeting. At Baynote, we’ve been championing contextual targeting for product and content recommendations over the last 3 years. Initially, this wasn’t a popular [...]