There’s been a lot written on this blog and in the media about how e-tailers can increase sales by tapping into the collective wisdom of their site visitors to optimize the customer experience. While the role that manufacturers play in the online retail channel is pivotal, their vantage point has has been missing from the [...]

Forrester published an interesting report this week, called “The Online Customer Engagement Software Ecosystem”.
As the title suggests, Forrester believes that information and knowledge management professionals who deal with public websites need to use a mix of different technologies from an ecosystem of providers – no single platform will meet all of their needs.
According to the [...]

There is a wealth of content available online, and as we know all too well, it can get overwhelming to try to keep up. The Baynote team regularly reads the following industry blogs and media sites that are tackling the hot issues and trends that touch our business and our customers. Please let us know [...]

Over the last several months, it seems we can’t go a day without a cover story on the real-time Web. Marshall Kirkpatrick of ReadWriteWeb just published the first of what will likely be many more lengthy reports on the topic. Mashable’s Pete Cashmore has predicted that the real-time Web will be one of the driving forces of 2010, paving the way for real-time news, search, collaboration, reviews and more.

The numbers are in: E-commerce sales for Cyber Monday – the first Monday after Thanksgiving – are up five percent from last year, according to comScore.

The final installment in the 4-part series, “My Search Sucks,” discussing why search, well, sucks.
Over the past few weeks, we’ve explored how there are three key principles that explain why site search just doesn’t perform like we expect it to and what we can consider to help mitigate this.  So far, we’ve learned that:

The critical [...]

There are three key principles that explain why site search just doesn’t perform like we expect it to. Over the next few weeks, I’ll dive deeper into each issue surrounding traditional search and offer my insights and experiences to help you understand why your search sucks, and how you can improve it.

There are three key principles that explain why site search just doesn’t perform like we expect it to. Over the next few weeks, I’ll dive deeper into each issue surrounding traditional search and offer my insights and experiences to help you understand why your search sucks, and how you can improve it.

The central focus of Gartner’s Symposium/ITxpo this week in Orlando is all about implementing what they’ve recently dubbed as a “pattern-based strategy”. According to Gartner, a pattern-based strategy “provides a framework to proactively seek, model and adapt to leading indicators, often-termed ‘weak’ signals that form patterns in the marketplace.”

According to a new consumer privacy study by the Berkeley Center for Law & Technology at UC Berkeley, and the Annenberg School for Communication at the University of Pennsylvania, two-thirds of Americans object to online tracking by advertisers. The study is apparently the first national telephone survey that explores Americans’ opinions about the controversial practice of behavioral targeting.