Watch the full webinar now.

This webcast features Forrester Analyst Julie Katz, author of “Your Email Marketing Road Map For 2009″ and Jay DeFoore, Director of Consumer Marketing at The Knot Inc. Julie and Jay will discuss how marketers can make the most of available tools and services to open doors for radical innovation in the channel.

Ms. Katz will reveal some of Forrester’s latest findings in her “How To Improve Email In 2009″ series, including 10 ways email marketers can get more from their programs today.

In this joint Baynote/Responsys webinar you will also find out how to:

• Target your emails based on observed website visitor behavior and interests
• Deliver emails at optimal times when customers are most receptive
• Measure the impact of your email marketing initiatives from email open rates to conversion and sales
• Test and Optimize to continually improve conversion results and ROI

Watch the full webinar now.

Our choice was to present this bit of silliness – not quite as high-tech as a talkie, but it gets the point across.

Another sketch: what ordering breakfast might be like if your waiter only listened to the words you were saying, instead of the intent behind the words. Of course, this would never happen in real life, but it happens with website search all the time. If only there was an intent-aware search system…

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According to their website, compete.com “triangulates multiple data sources, including ISP, Panel & Toolbar to estimate U.S. traffic.” Basically, they follow network traffic to provide usage reports.

The “Visits” chart above shows a steady climb in Baynote’s traffic over the past year — a 2290% increase, while other recommendation vendors’ traffic has remained static or even dipped. (Note: this isn’t the main baynote.com website, but rather the data we deliver to our customers’ sites. Our product model is SaaS, so each search result or recommendation gets tallied in this chart.)

This steady climb can be attributed to the increase in Baynote’s customer-base. Even though the global economy continues to melt, businesses are finding that the conversion increase and revenue life Baynote provides is still justified in their budget.

This little doodle gives some insight into the inherent problems of using visitor profiles to target recommendations. We’ve all been at a site or two where the recommendations just don’t make much sense–what would happen in a real store using that same profile-based targeting system?