You see, the NASA.gov website uses Baynote to understand its visitors’ true intent and produce social search results as well as content and video recommendations that are most appropriate to each individual visitor. So every time NASA launches a manned mission or deploys a rover or slams something into the lunar surface at twice the speed of a bullet, a little bit of Baynote is out there, too.

This morning’s culmination of the LCROSS mission marked the second busiest day NASA’s website has ever weathered, with millions of concurrent users around the world watching live video and reading about the mission, and Baynote’s recommendations never missed a beat. So congratulations to NASA on another job well done, and thanks for taking us along for the ride.