This week, Forrester CEO George Colony introduced an idea that resonated with me and that idea was Social Sigma. I’ve never really understood 6 Sigma- it just made me want to get a 7 Sigma, but this idea made sense.  In a nutshell, Colony said that he frequently hears other CEOs asking “How can we [...]

Baynote has grown tremendously over the past few years, and with growth comes change. To help guide us through the next phase of our development, we have decided to make some strategic changes to our executive team that I am very excited about. These appointments mark a well-planned, natural step in our business trajectory, and [...]

Last week I had the opportunity to deliver a keynote at eTail West in Palm Desert where I spoke to retailers about how they can maximize revenues by using the collective intelligence of their Web site visitors to personalize the customer experience in real-time. I chose this session topic because increasingly, brands are struggling to [...]