Earlier today I came across a thought provoking blog post that compares internet search problems to those of enterprise search over at SharePoint Blogs. The biggest point that I took away from this post is that enterprise searchers on intranets often know exactly what they are looking for. In fact, they often know that what they are looking for definitely exists. While it may seem subtle, this is an extremely important distinction from internet searchers who give up on a website if they are not immediately satisfied with results.

Our Social Search solution works by observing the successful search and navigation paths of users in order to guide successive site visitors to their goals. Relying entirely on keyword search solutions is insufficient. An effective enterprise search solution will be able to detect the different search contexts that exist on an intranet. While this number is large, it is certainly finite. By employing a solution that can learn these contexts and detect them when clues are present, findability on the intranet can be greatly increased.

Check out our white paper on social search on exactly how Baynote can replace or supercharge an existing search solution with inadequate results.