Promo_Box_Big_Brother_194x149When you think about the massive amounts of data that exist in cyberspace, its difficult to wrap your mind around how the data might be used. Think of all the text messages, emails, tweets, Facebook messages, wall posts, photos, and shopping carts that you have initiated in the past 10 years. Now multiply that by 7 billion, and you can see why data production will be 44 times greater in 2020 than it was in 2009.

Different Types of Data

In my mind, there are two kinds of “personal” data. There is the personal data like your name, where you live and what you do. And then there is personal data that reveals your likes, dislikes, what you ate for breakfast and who your best friends are. We now know that not only is our cell phone company and our government collecting data on us, but monstrous  technology companies we’ve all come to know and love(?) are collecting several types of personal data. But the real question is are they collecting this data without our permission? Or are we to blame because we actually approved their request to collect it?

See more in our infographic: Big Brother is a Technology Company.