Monthly Archives
The Future of M-commerce = The Tablet
By Dan Darnell in eCommerce, Featured, Personalization on February 28, 2012
As I mentioned in my last post introducing our 2nd Annual Holiday Online Shopping Experience Survey, we are doing a series of more detailed blogs on some of the study’s major themes. First up: tablets. When we received the initial results, one of the very first things that popped out at us was how many tablet owners bought products with their devices this year. Not just researched with, but actually ... Read More »
Baynote in the Winner’s Circle as an OnMedia 100 Top Private Company
By Jen Burns in Company on February 23, 2012
I’m excited to announce that Baynote has been recognized by OnMedia as a top private company. The 100 companies selected this year represent the most forward-thinking companies in their respective industries, each pushing the envelope by bringing forward innovative ideas and taking on new challenges to improve the customer experience.
February Personalization Round Up
By Dan Darnell in Personalization on February 22, 2012
The Personalization Roundup is an ongoing blog series featuring the most evocative news, articles and blogs curated by Baynote each month highlighting the rapidly growing topic of web personalization. For this month’s roundup, we’ve combed the web to once again bring you the latest and greatest on the personalization revolution.
Employee Spotlight: Dane Christensen
By Dan Darnell in Company, Our Culture on February 17, 2012
As someone with a world of background in the Internet and IT industry, it’s no surprise that Dane Christensen loves working on the cutting edge. That’s why you’ll find him here at Baynote as an Engagement Manager. But in order to be an engagement manager at Baynote, you have to be engaging! (It’s a requirement, seriously.) And in this month’s employee spotlight, you will see why Dane is a perfect ... Read More »
Intent to Buy Cartoon #7: Buying Guide
By Jen Burns in Cartoons, eCommerce, Engagement & Conversion on February 15, 2012
This is the seventh in Baynote’s ten-part series of cartoons by award-winning cartoonist Tom Fishburne, titled “Intent to Buy”. We’ve received some great feedback from you on our cartoons, so please continue to let us know what you think! To say thanks for your input, we’ll send you a print signed by Tom if you post a comment within one ... Read More »
Employee Spotlight: Eric Ericson
By Dan Darnell in Our Culture on February 7, 2012
For a company that processes 5.4 terabytes of data every day, you can imagine how important data center operations are to our business. Enter Eric Ericson, our IT operations manager. On a busy Monday afternoon, Eric took a few minutes to tell us a little about himself and his work at Baynote. Describe your role at Baynote I am responsible for all of the production and Data Center operations for ... Read More »
Email, Search and Direct Mail Outperforming Daily Deal Sites and Social
By Jen Burns in eCommerce, Social Networks on February 6, 2012
In many ways 2011 was the “year of Groupon.” There was a tremendous amount of buzz around sites offering daily and flash deals, and new sites popped up overnight to compete, with the year culminating in Groupon’s controversial IPO. Blogs like LiveOffGroupon.com even chronicled shoppers living only on daily deals. Suddenly, it seemed that these sites were woven permanently into the fabric of online shopping and perhaps on ... Read More »
Don’t Believe the Hype – Articles Based on PEW Research on Mobile Shopping Are Misleading
By Dan Darnell in Mobile Commerce on February 3, 2012
“More than half of adult cell phone owners used their cell phones while they were in a store during the 2011 holiday season to seek help with purchasing decisions.” This is the quote I have seen repeatedly across the web since the Pew Research Study “The rise of in-store mobile commerce” was released on January 30th. This quote, when taken out of context of ... Read More »
Intent to Buy Cartoon #6: Abandonment
By Jen Burns in Cartoons, Landing Page Optimization, Personalization on February 1, 2012
This is the sixth in Baynote’s ten-part series of cartoons by award-winning cartoonist Tom Fishburne, titled “Intent to Buy”. We’ve received some great feedback from you on our cartoons, so please continue to let us know what you think! To say thanks for your input, we’ll send you a print signed by Tom if you post a comment within one ... Read More »